The Formula 1 night race was held in Singapore on September 20-22, and, of course, Casillero del Diablo was present!
The brand sponsored the event organized by The Rich List Group on floor 18 of the luxurious JW Marriott hotel, where attendees enjoyed a privileged vantage point to watch the races and look out over the magnificent city of Singapore.
True to its style, Casillero del Diablo organized an innovative event at the hotel for the opening night of the Singapore Race Weekend. Elevators made reference to the origins of the brand’s legend, while games and bars were inspired by the wine line, among other initiatives to entertain attendees while they watched the F1 race.
As part of VCT’s Annual APAC Event, Concha y Toro invited representatives of key retailers, buyers, media outlets, sales promoters and distributors from Singapore and Asia Pacific to participate in this VIP evening with Casillero del Diablo, where they were received in the winery’s exclusive area to taste a wide variety of the brand’s wines, and enjoy delicious food while watching the race.
Watch the Casillero del Diablo at Singapore Race Weekend event video!