Concha y Toro has presented the company’s new commercial strategy to employees at all of its branch offices in a corporate event that was held for the first time both in person and remotely. The inaugural, internal, seminar, called Great Wines of Viña Concha y Toro “Unveiling New Vintages”, took place on September 22. The event was attended by the sales teams from all of the markets where the company has a presence.
Journalist Joaquín Hidalgo, winemakers Marcelo Papa, Marcio Ramírez and Isabel Mistarakis, Eduardo Guilisasti (General Manager of Viña Concha y Toro) and Isabel Guilisasti (Vice President Fine Wines and Corporate Image) were among the speakers.
During the event, the company named its five world-class terroirs, highlighting the famed Puente Alto terroir, the coastal terroir of Limarí, and the centuries-old terroir of Peumo.
Among the great wines that come from these terroirs are:
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